SUPRA Cables is a recognized cable brand that is produced by Swedish Jenving Technology AB, which exclusively makes quality cables for Hi-Fi, home cinema, and the installation market. A large number of SUPRA products have won international awards for the high quality at the incredibly reasonable prices.
At Jenving their focus is quality without the price going up entirely in the higher heavenly layers. All cables are based on real engineering and not voodoo, from the selection of raw materials to the actual cable construction and thereby the final sound properties.
There is, therefore, a very reasonable price/quality ratio on SUPRA cables, compared to the many exotic high-end cables on the market. Whatever the variant/price range of a Supra cable you buy, you always get quality for the money or No-nonsense as Jenving calls it.